Cartouche - Variable Data Printing

Variable data printing combines database applications, desk-top publishing and modern printing technologies. Exhibitors at trade shows offer multi-lingual version brochures - these are a great example of VDP.

The page layouts have been designed and the templates are populated by from the database. Once the proofs have been approved we can print one copy, 10, 100's or 1,000's using digital or offset technologies.

By deploying VDP, Cartouche can help organisations to increase the value of their promotional literature by producing versions for international markets.

The combination of database technology, desk top publishing and digital print technologies we can accommodate the most challenging of projects . Unique business proposals, versioned product brochures and newsletters, direct response campaigns and product catalogues present great opportunities for VDP applications.

Cartouche VDP - How does it work?

Once the page layout templates have been designed the fund report, new product brochure or fact sheets can be generated automatically. Individual components such as pictures, charts, tables, figures and text are imported from the appropriate databases via powerful bi-directional linking tools. When all the variable fields have been populated a pre-flight session is performed to check for errors before final printing.

In content driven publications where it is essential to publish up-to-date information quickly and accurately, prices, portfolio valuations and asset values can be up-dated on the fly. Ideal documents suitable for data-base print and publishing include fund reports, research information, financial fact sheets, new product literature and directories.

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